Apple’s texting, according to Google, is stuck in the 1990s

Apple has refused to embrace the communications system, and the two firms have been at odds over it for some time. The Cupertino firm would rather keep its customers locked into iMessage than provide an Android version or allow RCS on iPhones.

The vast majority of the mobile industry has adopted RCS, however one major player has been slow to adopt it. Nonetheless, “after 30 years of SMS messaging, it’s genuinely time,” Neena Budhiraja, Group Product Manager for Messages by Google, stated in the blog post.

She goes on to outline three benefits of switching to RCS, including encryption for safety, improved conversation features like real-time typing indications and read receipts and a standardized messaging experience across devices.

Their texting is stuck in the 1990s.

“Today, all of the major mobile carriers and manufacturers have adopted RCS as the standard — except for Apple. Apple refuses to adopt RCS and continues to rely on SMS when people with iPhones message people with Android phones, which means their texting is stuck in the 1990s,” said Google. “Hopefully, Apple can #GetTheMessage, so we don’t have to keep waiting to remove the whole green-versus-blue bubble thing.”