The use of 2FA doesn’t have to be a hassle, Google wants to remind you

Having two-factor authentication in place to safeguard your accounts is now a need at the very least. Remember that huge platforms with millions of users are constantly experiencing data breaches, and that although using a password alone may be convenient, it is by no means as secure as maintaining a backup. If you’re still not persuaded that using two-factor authentication (2FA) is the way to go, know that Google wants you to know that you can do both.

Google’s Safer with Google programme has recruited the support of drag performer Trixie Mattel in an effort to increase use of two-factor authentication. To demonstrate that 2FA doesn’t have to be unduly sophisticated, the commercial focuses on one of the simplest methods: sending a message to your phone to accept or deny a login attempt. If you don’t believe me, just watch the video:

This is not Trixie’s first time working with Google on a security-related project. She was also featured in a promotional film for Google’s Security Checkup function in February of this year. This tool automatically checks your account for any security risks and provides step-by-step instructions for resolving them. Besides Bretman Rock and Safiya Nygaard, actor Josh Peck (Drake & Josh) is among the celebrities Google has recruited to advocate for 2FA.

Google appears to be making a concerted effort to boost everyone’s security by making the idea of two-factor authentication (2FA) more familiar and accessible to consumers. Last year, the business began mandating 2FA for most customers, although there are definitely some holdouts. Those who fall into this category should immediately exit this thread and activate two-factor authentication.